Jay Coen Gilbert, “We can’t create an economy that works for everyone if the biggest companies in the economy are moving in a different direction,” he said. “That doesn’t work. One indicator of progress is this continued meaningful engagement of large publicly traded companies like Danone, Unilever, The Gap, and others, into this space.”
To make this happen, B Lab is partnering with innovative small companies and the United Nations to develop tools that all companies can use. “Part of our job is to create pathways for them to do that in a meaningful way, and not allow the B Corp movement to get co-opted. We can’t run to meet them. We have to create pathways for them to meet us.”
The United Nations developed 17 sustainable development goals (SDGs) in 2015, with the intention of reducing inequality and addressing climate change among member states.
B Lab partnered with the UN to find ways to adapt the goals to the private sector, so that companies can adopt proven processes for increasing gender equality and reducing their carbon footprint. Coen Gilbert said B Lab will launch an SDG navigator for companies by early next year.
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